Making it Easier to Experience the World
Booking.com entertained over 800 influencers and press at the Eurovision Song Contest in Turin, Italy, with a bespoke activation that highlighted their sponsorship of this annual cultural phenomenon. The energetic #BookingSoundLounge featured an interactive music table that invited guests to build and mix compositions of Eurovision hits through the years. Custom graphic travel scenes created a visual backdrop and were generative based on music mixed at the table. Players were encouraged to share photos on social media for chances to win prizes.
Services:
- Event Production
- Program Strategy
- Creative Strategy & Design
- Digital Interactives
- Fabrication & Logistics
![Booking Eurovision 1080x860 1](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1080x860-1.jpg?w=1080&auto=compress%2Cformat&fit=crop&dm=1686593669&s=6a33511e8706a82668688a437450da02)
![Booking Eurovision 1080x860 13](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1080x860-13.jpg?w=1080&auto=compress%2Cformat&fit=crop&dm=1686593760&s=0fc130b266c36d997cd7f3d888fe06d0)
![Booking Eurovision 1080x860 14](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1080x860-14.jpg?w=1080&auto=compress%2Cformat&fit=crop&dm=1686594199&s=1597c7f858be8408afacfc95440f10e8)
![Booking Eurovision 1080x860 5](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1080x860-5_2023-04-03-134953_ediz.jpg?w=1080&auto=compress%2Cformat&fit=crop&dm=1686595900&s=995b0104390fb1b68280992fd4266e3c)
![Booking Eurovision 1080x860 12](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1080x860-12.jpg?w=1080&auto=compress%2Cformat&fit=crop&dm=1686593697&s=17e37995491ba8dfc2812cfc13e55a0f)
![Booking Eurovision 1080x860 2](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1080x860-2.jpg?w=1080&auto=compress%2Cformat&fit=crop&dm=1686593785&s=ce4c002bda7e37c66a4fff49f6c51eb5)
![Booking Eurovision 1080x860 6](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1080x860-6.jpg?w=1080&auto=compress%2Cformat&fit=crop&dm=1686595827&s=52ec1c061111d2e2a85710573777e11e)
![Booking Eurovision 1080x860 8](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1080x860-8_2023-04-03-194736_iljj.jpg?w=1080&auto=compress%2Cformat&fit=crop&dm=1686596105&s=68f6b50c621c9595e0f56d744edfc8bb)
![Booking Eurovision 1920x1080 1](https://optimise2.assets-servd.host/sparks-cms/production/images/BookingEurovision_1920x1080-1.jpg?w=1920&auto=compress%2Cformat&fit=crop&dm=1686596783&s=b6134e333230979682b679135d9c3681)
Ensemble, on va faire des étincelles.
Nos réussites sont notre fierté mais aussi notre promesse.