Experiences that engage.



  • MongoDB AWS:reInvent Hero
  • MongoDB +
  • sparks

Back with a Visual Bang

MongoDB wanted to create a unique, immersive and personal experience at AWS re:Invent that would stand out on the show floor and leave attendees with a memorable, lasting impression. Knowing that the AWS re:Invent program would mark the first time since the pandemic that many attendees went to a trade show, the company’s experience needed to be special.


  • Exhibit & Expo Services
  • Strategy & measurement
  • Creative strategy & design
  • digital interactives
  • Content design & production
  • Fabrication & logistics
Mongodb awsreinvent render
Mongodb awsreinvent render
Rendered concept
Mongodb awsreinvent image
Final execution

Our goal for the 900 sq. ft. space was to create an open, modern, multi-sensory environment to provide visitors with an intimate experience infused in the MongoDB brand.

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The company’s logo and new branding provided much of the inspiration for the space, which in addition to being sleek and contemporary, was also tranquil and serene.

Nowhere was this energy felt more than under the exhibit’s beautiful overhead structure that resembled a thick canopy of trees in various shades of green.

Visual “wow moments” aside, the environment was designed to keep visitors engaged and help them learn about MongoDB’s range of products. Attendees were greeted by Product Managers who inquired about their needs and led them to one of six demo areas for a deeper dive. In a fun twist, every hour the company hosted a challenge where attendees took part in a friendly competition to see who could build an application the fastest.

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